British Columbia celebrates Earth Day!

April 22nd was a busy day for Tree Planting in British Columbia as both the cities of Coquitlam and Chilliwack took to the shorelines in an effort to plant 3745 trees.

In Coquitlam, City Councillor Mae Reid and Parks and Recreation Manager Selina Robinson joined volunteers from the Hoy/Scott Watershed Society, Gleneagle High School, Eagle Ridge Elementary School. Pinetree Secondary School, Eagle Rodge Bible School and the Pentecostal Assembly of Canada at Scott Creek to plant over 745 trees and shrubs.

In Chilliwack, over the course of 2 days, 3000 Douglas Fir seedlings were planted at the Bailey Landfill along Jefferson Creek thanks to the hard work of 12 local scouts, and 49 grade 8 students from Highroad Academy School.


Coquitlam, BC Planting Photos.
*Photos from the Chilliwack planting to come.

2010 Planting Events

Congratulations to the 25 communities that have been selected for the 2010 Trees by the Shore tree planting program.



1. Newmarket, Ontario
2. Carleton Place, Ontario
3. Saskatoon, Saskatchewan
4. Guelph, Ontario
5. Beauséjour, Manitoba
6. Cantley, Quebec
7. Pasadena, Newfoundland
8. St. John’s, Newfoundland
9. Calgary, Alberta
10. Lakefield, Ontario
11. Virden, Manitoba
12. Charlottetown, Prince Edward Island
13. Stratford, Prince Edward Island
14. Saint-Augustin-de-Desmaures, Quebec
15. Genessee, Alberta
16. Thunder Bay, Ontario
17. Saskatoon, Saskatchewan
18. Sussex, New Brunswick
19. Dieppe, New Brunswick
20. Edmundston, New Brunswick
21. Surrey, British Columbia
22. Rossland, British Columbia
23. Georgetown, Ontario
24. Truro, Nova Scotia
25. Port Maitland, Nova Scotia

For more information on how you can get involved in a tree planting event near you, click here.



About the TREE-NN Initiative

TREE-NN was conceptualized by the MAJESTA brand of household paper products. MAJESTA has partnered with Tree Canada - the country's largest non-profit tree planting organization, to deliver news about tree planting to you: the consumer.

All MAJESTA products are proudly made in Canada by Irving Tissue Corporation, a family-owned company committed to managing its operations in an environmentally sustainable and socially responsible manner.

MAJESTA products are made from new-wood fibres of trees from J.D. Irving, Limited’s forests. As part of J.D. Irving, Limited’s commitment to responsible forest management, J.D. Irving, Limited plants seedlings every spring and summer to reforest the woodlands. In the past 50+ years, J.D. Irving, Limited has planted over 800 million trees. Since 2001, J.D. Irving, LImited’s forests have been certified by The Sustainable Forestry Initiative Inc. (“SFI”).

Our promise is: “We plant three trees for every one we use to produce MAJESTA products.” This means that three seedlings will be planted in the spring and summer for every one used to produce MAJESTA products the previous year. The number of trees planted will be based on the estimated number of trees used to generate the fibre to make MAJESTA products sold the previous year. The calculation of the number of seedlings and the plantings will be verified by KPMG’s certified auditors. That means you can feel good about buying MAJESTA.

Irving Tissue Corporation is part of the Irving group of companies, which are all family-owned companies. Irving Tissue Corporation was founded in 1988, and since then has grown to become one of North America's leading manufacturers of household paper products. The Irving Tissue Head Office is located in Dieppe, New Brunswick, where MAJESTA products have been manufactured for over twenty years.




Contact TREE-NN

TREE-NN is an initiative of the MAJESTA brand of household paper products.

MAJESTA products are manufactured, packaged, distributed and sold by Irving Tissue. If you require further information, have a question, or just want to provide us with your feedback, we would like to hear from you. You can contact us directly by any of the following means:

Toll Free:
1-888-9MAJESTA (1-888-962-5378)

Surface Mail:
MAJESTA Marketing Department
100 Midland Drive
Dieppe, NB
E1A 6X4

Or via the Contact Us link at Majesta.com